Similac® Advance®

STAGE 1


For your baby's first year


Similac Advance Stage 1 is designed to be closer than ever to breast milk*, and has OptiGRO™ to support your baby's brain
and eye development.

* Reformulated to better match the average caloric density of breast milk; available in most Similac formulas
 
Similac® Advance®
tummy care guarantee
Parents know that every tiny tummy is unique.

So if your baby's tummy doesn't agree with a Similac product,
you can try another one FREE*

*Refund of purchase price (excluding taxes and shipping) on select products
only. Limit 2 refunds per household. Must redeem within 30 days of purchasing
alternative formula.



Similac has OptiGRO

OptiGRO is our unique blend of DHA, Lutein, and Vitamin E;
these important ingredients are found in breast milk.


  • DHA   for brain and eye development

  • Lutein   to support eye health

  • Vitamin E   an important nutrient found in breast milk to support developing cells


OptiGRO is available in most Similac formulas.

OptiGRO is getting a new look, too!

OptiGRO™

Formula types

  • Powder formula
  •  |  Ready To Feed formula
 
Powder formula
Ready To Feed formula

Powder formula

Just add powder formula to water and mix.
Similac® Advance® SimplePac

Available in the Similac® SimplePac®

Mom Preferred. Similac SimplePac. And chosen easier to use 3 to 1 over the Enfamil® refill tub.*

*Formula Package Study 2010.

Feeding solutions

It takes time for a baby’s digestive system to mature, so don’t assume
you have to switch from Similac Advance if your baby is being fussy. 

Always talk to your pediatrician about feeding issues before making a switch.

Before switching, try these suggestions:

  • Use a different bottle or nipple.
  • Use a different burping position.
  • Adjust your body position.
  • Use liquid formula instead of powder.

Have more feeding questions?

Go to Feeding Expert 
Keep learning about your baby's development every week
 
Get nutrition guidance and feeding help delivered right to your inbox.  
Join Similac® StrongMoms® now.   
 


Your Similac StrongMoms membership is free, and includes:
  • Expert nutrition guidance for your pregnancy
  • Weekly updates on how your baby is developing and growing
  • Up to $329 in membership benefits
 
Offers may vary.  
Get up to $329† in great offers. Sign up now >


          
Rated 5 out of 5 by 1 reviewer.
Rated 5 out of 5 by Love it My baby loves this milk ...! Never had any tummy problems since she started using it ..!! July 2, 2015
  • 2015-07-04T13:38:48.459-05:00
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