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Product Description

Pure Bliss by Similac infant formulas are modeled after breast milk and crafted with care for you and your little one. As the makers of Pure Bliss, we’re inspired by the idea that providing nutrition for your baby should be simple. We’re here to support you on your journey with baby—to nurture their growing body and cradle them with love. Pure Bliss by Similac Irish Farms* starts with fresh milk from cows in Ireland. It is made with high-quality ingredients and has DHA to support baby’s brain and eye development. It also has no artificial growth hormones, no palm olein oil, no corn syrup, and it’s non-GMO.§

  • STARTS WITH FRESH MILK FROM COWS IN IRELAND: Milk sourced from Irish farms
  • EASY-TO-DIGEST NUTRITION MODELED AFTER BREAST MILK: Pure Bliss by Similac Irish Farms infant formula is made with high-quality ingredients and crafted with care
  • NOURISH YOUR WAY: Pure Bliss formulas have no artificial growth hormones, no palm olein oil, no corn syrup, and are non-GMO§
  • SUPPORTS BRAIN & EYE DEVELOPMENT: Our formula has DHA and ARA to support brain and eye development
  • FROM SIMILAC: The #1 infant formula brand fed in hospitals
  • ALSO AVAILABLE: Pure Bliss by Similac Irish Farms Toddler Drink

* Not for infants or children with galactosemia.
Designed as a complete or partial breast milk substitute.
Milk ingredients are derived from milk of non-rbST-treated cows, which is not different from milk of rbST-treated cows.
§ Ingredients not genetically engineered.

Ingredients & Nutrition

Allergen Statement

Contains milk and soy ingredients.

Ingredients

Nonfat Milk, Lactose, High Oleic Sunflower Oil, Whey Protein Concentrate, Soy Oil, Coconut Oil, Galactooligosaccharides*. Less than 2% of: Schizochytrium Sp. Oil, M. Alpina Oil, Beta-Carotene, Lutein, Potassium Citrate, Calcium Carbonate, Ascorbic Acid, Soy Lecithin, Potassium Chloride, Magnesium Chloride, Ferrous Sulfate, Choline Bitartrate, Choline Chloride, Ascorbyl Palmitate, Salt, Taurine, Inositol, Zinc Sulfate, Mixed Tocopherols, d-Alpha-Tocopheryl Acetate, Niacinamide, Calcium Pantothenate, L-Carnitine, Vitamin A Palmitate, Copper Sulfate, Thiamine Hydrochloride, Riboflavin, Pyridoxine Hydrochloride, Folic Acid, Manganese Sulfate, Phylloquinone, Biotin, Sodium Selenate, Vitamin D3, Vitamin B12, Calcium Phosphate, Potassium Hydroxide, Potassium Iodide, and Nucleotides (Adenosine 5'-Monophosphate, Cytidine 5'-Monophosphate, Disodium Guanosine 5'-Monophosphate, Disodium Uridine 5'-Monophosphate).
* Prebiotic
Source of DHA.
Source of ARA.

Serving Size: 100 Cal (5.3 fl oz, prepared as directed)

Nutrient Data

Nutrient Data

Amount per serving
% Daily Value*
Calories
100
 
Volume, mL
156
 
Protein, g
2.07
 
Fat, g
5.6
 
Carbohydrate, g
10.7
 
Water, g
141
 
Linoleic Acid, mg
938
 

Vitamins

Amount per serving
% Daily Value*
Vitamin E, IU
1.5
 
Vitamin K, mcg
8
 
Thiamin (Vitamin B1), mcg
100
 
Riboflavin (Vitamin B2), mcg
160
 
Vitamin B6, mcg
63
 
Vitamin B12, mcg
0.26
 
Niacin, mcg
1100
 
Folic Acid (Folacin), mcg
16
 
Pantothenic Acid, mcg
470
 
Biotin, mcg
4.6
 
Vitamin C (Ascorbic Acid), mg
9
 
Choline, mg
24
 
Inositol, mg
4.9
 
Vitamin A, IU
300
 
Vitamin D, IU
60
 

Minerals

Amount per serving
% Daily Value*
Calcium, mg
82
 
Calcium, mEq
4.1
 
Phosphorus, mg
44
 
Magnesium, mg
6
 
Iron, mg
1.9
 
Zinc, mg
0.79
 
Manganese, mcg
5
 
Copper, mcg
95
 
Iodine, mcg
8
 
Selenium, mcg
2
 
Sodium, mg
25
 
Sodium, mEq
1.1
 
Potassium, mg
110
 
Potassium, mEq
2.8
 
Chloride, mg
68
 
Chloride, mEq
1.9
 

Serving Size: 1000 mL (1.1 QT, prepared as directed)

Nutrient Data

Nutrient Data

Amount per serving
% Daily Value*
Calories
643
 
Volume, mL
1000
 
Protein, g
13.31
 
Fat, g
36.01
 
Carbohydrate, g
68.81
 
Water, g
904
 
Linoleic Acid, mg
6032
 

Vitamins

Amount per serving
% Daily Value*
Vitamin E, IU
9.6
 
Vitamin K, mcg
51.4
 
Thiamin (Vitamin B1), mcg
643
 
Riboflavin (Vitamin B2), mcg
1029
 
Vitamin B6, mcg
405
 
Vitamin B12, mcg
1.67
 
Niacin, mcg
7074
 
Folic Acid (Folacin), mcg
102.9
 
Pantothenic Acid, mcg
3022
 
Biotin, mcg
29.6
 
Vitamin C (Ascorbic Acid), mg
57.9
 
Choline, mg
154.3
 
Inositol, mg
31.5
 
Vitamin A, IU
1929
 
Vitamin D, IU
386
 

Minerals

Amount per serving
% Daily Value*
Calcium, mg
527
 
Calcium, mEq
26.4
 
Phosphorus, mg
283
 
Magnesium, mg
38.6
 
Iron, mg
12.22
 
Zinc, mg
5.08
 
Manganese, mcg
32.2
 
Copper, mcg
611
 
Iodine, mcg
51
 
Selenium, mcg
13
 
Sodium, mg
161
 
Sodium, mEq
7.1
 
Potassium, mg
707
 
Potassium, mEq
18
 
Chloride, mg
437
 
Chloride, mEq
12.2
 
Reviews

Pure Bliss by Similac Formula Reviews

Product Comparison
Starts With Milk From Cows in Ireland
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Has Lutein for Eye Health
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Has Our Unique Blend of DHA, Lutein & Vitamin E
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From the #1 Infant Formula Brand Fed in Hospitals
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Nucleotides for Immune Support
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No Palm Olein Oil
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Non-GMO*
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No Corn Syrup
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No Artificial Growth Hormones
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Available in Toddler Drink
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* Ingredients not genetically engineered.
Milk ingredients are derived from milk of non-rbST-treated cows, which is not different from milk of rbST-treated cows.

FAQs

Are Pure Bliss® by Similac® infant formulas good to use for supplementing breastfeeding?

Pure Bliss® by Similac® infant formulas can be used to supplement breastfeeding. Combination feeding is a great way to keep giving your baby the important nutrients in your breast milk.

Are there glucose syrup solids in Pure Bliss® by Similac® infant formulas?

No, Pure Bliss® by Similac® infant formulas do not contain glucose syrup solids or corn syrup solids. Pure Bliss® infant formulas use lactose as the primary source of carbohydrate, like breast milk. However, corn syrup solids, which is composed of 100% glucose, have been safely used globally in many reduced lactose or lactose-free milk-based infant formulas for babies who have lactose sensitivity.

Are Pure Bliss® by Similac® infant formulas gluten free?

Yes, Pure Bliss® by Similac® infant formulas are made without gluten-containing ingredients.

Are the Pure Bliss® by Similac® containers BPA free?

Yes, Pure Bliss® by Similac® infant formulas are all sold in containers free from BPA.

Is the Pure Bliss® by Similac® packaging recyclable?

For Pure Bliss® by Similac® Irish Farms: Yes, the metal can is widely recyclable. The scoop and lid are polypropylene and are recyclable, though not all communities participate. You can consult the website earth911.com for recycling information in your area.

For Pure Bliss® by Similac® Organic: The plastic ready-to-feed container is widely recyclable. For the plastic tub (SimplePac), please check locally for recycling information.

For Pure Bliss® by Similac® Organic with A2 Milk: For the plastic tub (SimplePac), please check locally for recycling information.

What makes the Pure Bliss® by Similac® products similar?

All Pure Bliss® by Similac® products are made without genetically modified ingredients, have no corn syrup and, no palm olein oil, and the milk comes from cows not given artificial growth hormones.*

*Milk ingredients are derived from milk of non-rbST-treated cows, which is not different from milk of rbST-treated cows.

Why are you calling other products by the Pure Bliss® name now? How are the products different?

We have expanded the products under the Pure Bliss® by Similac® name to include our organic products. This was done to organize our offerings with unique milk sourcing that differs from our other Similac® products. Pure Bliss® by Similac® Irish Farms starts with fresh milk from cows in Ireland, Pure Bliss® by Similac® Organic is made in the US with USDA-certified organic milk, and Pure Bliss® by Similac® Organic with A2 Milk is made in the US with milk that is sourced from select cows that only produce the A2 type of beta-casein protein. All Pure Bliss® by Similac® products are made without genetically modified ingredients, have no corn syrup, no palm olein oil, and the milk comes from cows not given artificial growth hormones.*

*Milk ingredients are derived from milk of non-rbST-treated cows, which is not different from milk of rbST-treated cows.

Did you change the formulation?

No changes were made to the formulation. These products offer the same great nutrition, just with a new name and label.

Will both the old and new labels for Pure Bliss® by Similac® Irish Farms infant formula be on shelves for a period of time?

For a period of time, both labels may be found on shelf depending on retailer and store.

Where in Europe does the milk come from that is used for Pure Bliss® by Similac® Irish Farms?

Pure Bliss® by Similac® Irish Farms starts with milk from cows in Ireland.

What’s the difference between Pure Bliss® by Similac® Irish Farms and other baby formula?

Imported from Europe, Pure Bliss® by Similac® Irish Farms is a formula that starts with milk from cows in Ireland. Pure Bliss® by Similac® Irish Farms contains milk ingredients without artificial growth hormones,* has no palm olein oil, and is non-GMO.

* Milk ingredients are derived from milk of non-rbST-treated cows, which is not different from milk of rbST-treated cows.
† Ingredients not genetically engineered.

Is Pure Bliss® by Similac® Irish Farms an organic baby formula?

Pure Bliss® by Similac® Irish Farms is not an organic baby formula. If you’re interested in formulas with organic ingredients, check out Pure Bliss® by Similac® Organic with A2 Milk and Pure Bliss® by Similac® Organic.

Is Pure Bliss® by Similac® Irish Farms a European formula?

Pure Bliss® by Similac® Irish Farms infant formula starts with fresh milk from cows in Ireland, but it is not sold in Europe. Our Pure Bliss® by Similac® Irish Farms products are manufactured in Abbott’s Ireland plant that follows both FDA and EU (European Union) manufacturing regulations.

Did you make Pure Bliss® by Similac® Irish Farms because Europe has better ingredients?

No, the ingredients are not better because they are from Europe. All ingredients in Pure Bliss® by Similac® Irish Farms must meet both FDA and EU ingredient requirements.

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